Full Service Google Ads Management
Grow your business with Google Advertising
Get More Conversions With A Google Ads Agency!
Supercharge your marketing ROI with a PPC Advertising campaign
PPC Advertising and Google ads are a proven way to maximize your online conversions. According to Google, on average you will generate $2 for every dollar you spend! You won’t find a better return on your investment anywhere else. By working with a highly-rated Google Ads agency, you can take your investment to the next level.
As Google AdWords experts, we’re best placed to help you create the perfect advert for your target market. By using specialist Google Ads management techniques, we ensure that your ads get seen at the ideal times. As a result, this can help you get more clicks, creating more leads, and more sales opportunities.
With our help, you’ll fight away the competition and dominate your market!
Drive Targeted Web Traffic To Your Landing Pages
Generate more customers than ever before!
The beauty of Google Ads is that they will bring in targeted web traffic straight to your website. At our PPC agency, we conduct detailed research and analysis to ensure that you reach the right people. Therefore, your ads only appear to the people searching for what you do. This means that the people that click on them will already be interested in what you have to offer. Let your landing pages take over, and you’ll convert like crazy.
It’s a more cost-effective approach to advertising as well. The nature of PPC advertising means that you only pay for the clicks you get. So, if nobody clicks the ads, then you don’t pay a cent! With the best Google Ads management help, we ensure that the only people that click your ads are your target customers. In essence, the clicks end up paying for themselves - and then some.
Google Ads Across A Variety Of Platforms
With around 3.5 billion searches a day, Google is by far the number 1 way to get your business in front of customers who are already looking for what you have to offer. But you already knew that.
What you might not have known is that people who click on an ad are 50% more likely to make a purchase, and online ads can increase brand awareness by 80%!
We can set you up with a bespoke strategy that helps you get the most out of Google Ads.
By targeting the right keywords and carrying out extensive research, we’ll get your ads into the top spots for your main searches. This boosts visibility and gets you more clicks.
Display ads are seen by consumers as they browse the web. It’s the perfect way to grab their attention while they’re on their journey to buying something.
Our two favourite ways we love bringing Google Display into our channel mix are Intent Display Marketing, and Remarketing (or retargeting).
With Intent Display, we will work with you determine what your audiences are interested as well as sites they might be visiting (including your competitors), and then ads are presented to them while they are browsing.
Google Display Remarketing campaigns are designed to show your brand, and even product, to the customer after they have already been to your site. You would have seen these before and thought is some sort of magic.
It is magic. And it is magic we can do.
Did you know that YouTube was owned by Google? As with Search and Display, we can help you craft and place ads on YouTube videos.
Billions of active users will watch YouTube videos every single day. This gives you so many opportunities to reach out to your target market and convince them to pay you a visit.
Obviously, YouTube ads are different as you need to create video content. We are not a video agency (but can put you in touch with some great ones), but we are experts at building out targetted campaigns using video through YouTube advertising.
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What is Google Ads?
Google Ads (formerly Google AdWords and Google AdWords Express) is an online advertising solution that you can use to promote your products and services on Google Search, YouTube, and other sites across the web.
What are Google Ads and Google Ads Express?
Google AdWords and Google AdWords Express are the previous names for the new, improved Google Ads. Although a caution, if you don't set it up as a Advanced, you'll be taken to what was the old Google Express and you'll have limited options.
How does Google work?
Google Ads works by displaying your ad when people search online for the products and services you offer. By leveraging smart technology, Google Ads helps get your ads in front of potential customers at just the moment they’re ready to take action.
Once your ad is approved, it can appear whenever users in your target area search for a product or service like yours. You only pay when users engage with your ad, like clicking your ad or calling your business.
What are the different types of ads?
As we talked about before, there are three basic types of Google Ads:
1. Search Network campaigns - usually text form, these ads can show on Google Search results pages when someone searches for a product or service that’s similar to yours
2. Display Network campaigns - usually image form, these ads appear on websites or apps that your customers visit
3. Video campaigns - usually 6 or 15 second videos, these ads show right before or during YouTube content
What is Cost Per Click (CPC) and Pay Per Click (PPC) advertising?
CPC (Cost Per Click) or PPC (Pay Per Click) means you only pay for an ad if someone clicks on it.
Other advertising models include:
1. Cost Per Impression, where you pay based on how many times your ad was shown (not clicked)
2. Cost Per Engagement, where you pay when a user completes a predefined engagement (like watching your video ad)
How much does Google Ads cost?
Your Google Ads cost is determined by your budget settings. Google Ads can work with almost any budget. You’re only charged when users interact with your ad, like clicking to visit your website or to call your business.
As Google Ads is based on an auction which takes ad quality in to account, how good your ad and how competitive your market is will determine the actual Cost Per Click (CPC).
How will we know if Google Ads is right for us?
Google Ads isn't right for everyone. Some products or services are better advertised through social or other platforms as they are more impulse purchases rather than people actively searching for them.
As we don't just to Google Ads, we will work with to make sure that is the right strategy and we will always test before going all in.
How will we know if Google Ads is working?
As part of our set up process, we ensure that the necessary conversion tracking is in place as well as building custom reports that suit your business needs.
How long should it take to get results?
This really depends on a number of factors including how good the product or offer is, but the reason we love Google Ads is that it is the most direct way of advertising to people who already want what you have got.
But don't expect 100% of people that click on the ad will become purchases. That's why we always look to include remarketing in to the marketing mix.